群眾募集口味清爽啤酒
一款爆紅果味啤酒啟發 Busch Light 下一款新口味
啤酒愛好者迅速於網上將 Busch Light Apple 稱為「Bapple」，這款輕盈清爽拉格啤酒的爆紅熱度，啟發品牌推出史上首個「Flavor Showdown」風味大對決活動——讓粉絲決定檸檬、橙子或蜜桃三款口味，將成為 Busch Light 下一款新推出的風味。
據 Busch Light 表示，今年稍早「Bapple」的回歸，掀起了龐大的網上互動熱潮，首週銷量更接近一百萬箱。即日起至 7 月初，年滿 21 歲的粉絲，可於 Busch Light 社交媒體帖文上投票或留言，選出清爽純淨的檸檬、明亮易入口的橙子，抑或順滑香甜的蜜桃口味。
儘管下一次限量版 Busch Light 風味發售日期仍有待公布，但品牌的熱忱必定會將消息廣泛傳開。
英文原文
Beer lovers quickly claimed Busch Light Apple as "Bapple" online, and the virality of the light and refreshing lager inspired the brand's first-ever Flavor Showdown, which will have fans decide whether Lemon, Orange or Peach will become the next Busch Light Flavor Launch.
Earlier this year, the return of "Bapple" sparked massive online engagement and sold nearly one million cases during its first week, according to Busch Light. Now through early July, fans ages 21 and up can cast their vote or comment on Busch Light social media posts to pick crisp, clean Lemon, bright, easy-drinking Orange or smooth, sweet Peach.
Although the date of the next limited-edition Busch Light Flavor Launch is to be determined, the brand's passion will surely spread the news.
- 來源
- Trend Hunter
- 發布
- 2026-05-27
- 品類
- Socialmedia
- 出處
- thedailypour