女性創作者驅動飲品合作
Bang Energy 與Twitch實況主Cinna合作
Bang Energy——一個以無糖、味道濃烈的能量飲料聞名的高辛烷值飲品品牌——宣布與 Twitch 主播 Cinna 展開全新合作，這位主播同時展開一個為期一個月、名為「Cinnathon」的訂閱馬拉松直播活動，目標成為此平台訂閱人數最高的女性創作者。此新建立的合作關係，令 Bang Energy 品牌，成為這場備受矚目的直播活動的核心焦點。
此合作透過產品置入、品牌挑戰、獨家粉絲贈品，以及內容中展示的一個 Bang 品牌重量訓練室，將 Bang Energy 融入這場直播之中。
訂閱馬拉松直播活動本身，涉及連續 31 天不間斷直播，配合每日挑戰、創作者合作及名人現身，打造出一段持續延展的敘事，讓觀眾持續回訪追蹤最新進展。其核心，是培養一種共同參與、共同達成重大里程碑的參與感。
英文原文
Bang Energy — a high-octane beverage brand known for its zero-sugar, boldly flavored energy drinks — has announced a new partnership with Twitch streamer Cinna, who is simultaneously embarking on a month-long 'Cinnathon' Subathon event with the goal of becoming the platform's most-subscribed female creator. The newly developed partnership positions the Bang Energy brand as the center of this high-profile streaming endeavor.
The collaboration integrates Bang Energy into the livestream through product placements, branded challenges, exclusive fan giveaways, and a dedicated Bang-branded weight room featured in the content.
The Subathon itself, which involves streaming continuously for 31 days with daily challenges, creator collaborations, and celebrity appearances, creates a sustained narrative that keeps viewers returning for updates. At its core, it serves to foster a sense of shared participation in achieving a monumental milestone.
- 來源
- Trend Hunter
- 發布
- 2026-08-03
- 品類
- Socialmedia
- 出處
- finance.yahoo