目錄靈感咖啡桌書
IKEA 推出 2021 年 IKEA 目錄精裝版
在製作其標誌性目錄長達 70 年之後，IKEA 宣布將正式停止發行這份出版物的數碼版及實體版——幸而，對 IKEA 粉絲而言，仍有一本限量版精裝《2021 IKEA Coffee Table Catalog》可供購入，作為紀念珍藏。IKEA 加拿大與創意廣告公司 Rethink 合作，打造出這本著名目錄的一個歷久珍藏版本，其中包含亮黃色絲帶，方便標記書中富有啟發性的頁面。
這本目錄比一般版本大 30%，其設計旨在經得起多年反覆翻閱。作為這個平板包裝家具品牌推出的一件特別產品，這本限量版精裝茶几書，理所當然地以自家平板包裝的盒子呈現，可謂恰如其分。
英文原文
After producing its iconic catalog for 70 years, IKEA has announced that it will be officially discontinuing the digital and physical versions of the publication—fortunately for IKEA fans, there's a limited-edition hardcover 2021 IKEA Coffee Table Catalog that can be purchased as a keepsake. IKEA Canada partnered with creative agency Rethink to create a long-lasting version of the famed catalog and it includes brightly colored yellow ribbons so that it's easy to note inspiring pages within the book.
The catalog is 30% bigger than usual and it's been designed to withstand years of browsing. As a special product from the flat-pack furniture brand it's only fitting that the limited-edition hardcover coffee table book comes in its own flat-pack box.
- 來源
- Trend Hunter
- 發布
- 2020-12-18
- 品類
- 出處
- designtaxi, rethinkcanada