訂製運動迷躺椅
La-Z-Boy聯同Kristin Juszczyk打造The Jer-Z-Boy
美式足球賽季即將展開，為協助球迷以時尚方式享受這項心愛運動，La-Z-Boy 與時裝設計師兼體育文化標誌性人物 Kristin Juszczyk 合作，推出「The Jer-Z-Boy」。Juszczyk 以將球衣改造成訂製時裝單品、供運動員及名人穿著聞名，此次與 La-Z-Boy 合作，她將為球迷設計三款獨一無二的訂製躺椅。
透過此次合作，La-Z-Boy 正接觸年輕消費群體，並以個人化為核心，向體育迷信迷信儀式致敬。球迷可於參與的 La-Z-Boy 分店，或於網上報名，爭取獲得訂製 Jer-Z-Boy 躺椅的機會，得獎者將可根據自己最愛的球隊及舒適偏好，參與設計決策。此外，每位得獎者亦將獲得 1,000 美元的 La-Z-Boy 店內購物金，協助將舒適及時尚感帶回家中。
英文原文
Football season is starting soon, and to help fans enjoy their favorite sport in style, La-Z-Boy collaborated with fashion designer and sports culture icon Kristin Juszczyk on The Jer-Z-Boy. Juszczyk is known for transforming jerseys into custom fashion pieces sported by athletes and celebrities, and with La-Z-Boy, she's designing three one-of-a-kind custom recliners for fans.
With this collab, La-Z-Boy is reaching younger consumers and honoring sports superstitions with personalization in focus. Fans can enter for their shot at getting a custom Jer-Z-Boy recliner at a participating La-Z-Boy store or online, and winners will have a say in their design, based on their favorite team and comfort preference. What's more, each winner will also receive $1,000 in La-Z-Boy store credit to help with bringing even comfort and style home.
- 來源
- Trend Hunter
- 發布
- 2026-07-28
- 品類
- Furniture
- 出處
- businesswire, TheJerZBoy