交友檔案廣告牌
Simply Spiked BOLD Moves 直面交友軟件疲勞現象
為支持全新推出的 Simply Spiked BOLD——一系列風味強烈、酒精濃度達 7% 的飲品——Simply Spiked 於加拿大推出大型戶外廣告宣傳活動，將廣告牌變成交友檔案，直擊交友應用程式疲勞現象。有 78% 的千禧末代／Z 世代表示，他們早已厭倦無止境的滑動配對循環，渴望多一份刺激感及隨性自發，此宣傳活動正是鼓勵單身人士，鼓起勇氣邁出大膽的一步，展現自己。
單身人士，或是知道某位可能是絕配對象的朋友，均可申請與三位公開尋愛的單身人士之一配對。而今個夏天，對於單純想消暑解渴的成年人而言，全新的 Simply Spiked BOLD 現已於加拿大各參與地點有售，提供青檸車厘子及招牌檸檬水等口味。
英文原文
To support the introduction of Simply Spiked BOLD, a new lineup of punchy, 7% alcohol beverages, Simply Spiked launched larger-than-life outdoor ads in Canada that tackle dating app fatigue by turning billboards into dating profiles. With 78% of Zillennials saying they're over the endless cycle of swiping, wanting more excitement and spontaneity, this campaign pushes singles to make a bold move and put themselves out there.
Singles, or a friend who knows someone who might be a great match, can apply to match with one of three singles who've taken their search for love public. And, this summer, for adults who just want refreshment, the new Simply Spiked BOLD is now available at participating locations across Canada in flavors like Cherry Limeade and Signature Lemonade.
- 來源
- Trend Hunter
- 發布
- 2026-05-26
- 品類
- Billboards
- 出處
- newswire, simplyspiked