早秋時裝宣傳影片
Roger Vivier 邀請代言人 Yeji 拍攝 2026 早秋系列宣傳影片
Roger Vivier 發布其 2026 早秋系列宣傳短片。這段引人注目的視覺敘事，將全球品牌代言人叡智置於品牌創意世界的核心，於巴黎沙龍的私密場景中呈現其風采。
Roger Vivier 2026 早秋系列宣傳短片，致力將品牌的檔案傳承轉化為一個鮮活靈動的遊樂天地。叡智於片中與書籍、寶麗來相片及靈感拼貼板互動，這些元素均取材自品牌源遠流長的歷史。畫面摒棄拘謹的正式感，轉而呈現自發、奇想的畫面構圖。她時而斜倚於各種歷史元素之間，時而沉浸於色彩繽紛的室內空間，甚至與白兔一同玩扭扭樂遊戲。
整體而言，Roger Vivier 2026 早秋系列宣傳短片，注入一種刻意與奢華傳統的莊重感形成對比的青春不羈氣息，因而或能吸引 Z 世代群體。
英文原文
Roger Vivier has unveiled its Pre-Fall 2026 campaign film. The striking visual narrative places Global Brand Ambassador Yeji at the heart of the Maison's creative universe, where she is captured within the intimate setting of its Parisian salons.
The Roger Vivier Pre-Fall 2026 campaign film seeks to transform the brand's archival heritage into a living, breathing playground. Yeji interacts with books, Polaroids, and mood boards that reference the house's storied past. The imagery eschews stiff formality in favor of spontaneous, whimsical tableaux. She is shown reclining among references, immersed in vibrant interiors, or even playing Twister accompanied by white bunnies.
All in all, the Roger Vivier Pre-Fall 2026 campaign film serves to inject a youthful irreverence that feels deliberately at odds with the weight of luxury tradition. As such, it may appeal to the Gen Z generation.
- 來源
- Trend Hunter
- 發布
- 2026-07-15
- 品類
- Commercials
- 出處
- youtube, lesfacons