快閃雪糕店
一款新香薰啟發Loewe Ice Cream Bar推出獨家口味
Loewe 素以其擁有超逼真植物香氣的奢華香氛蠟燭聞名——如番茄葉，以及濃郁泥土氣息的蘑菇香調——為配合其開心果香氛蠟燭的推出，品牌開設 Loewe Ice Cream Bar 雪糕店。此體驗活動位於倫敦北部 Islington，限時接管手工雪糕店 The Dreamery，以一份冰涼甜品的形式，帶來溫暖堅果感開心果的可食用體驗。Loewe Perfume 訂製開心果雪糕，將於合作期間限定供應，盛載於呼應雪糕顏色及蠟燭雕塑感容器色澤的綠色杯子之中。
消費者所追求的，已不僅僅是一種香氣或一種風味，他們正擁抱一套完整的生態系統，以及橫跨甜品及居家儀式、能強化情緒及美學的連貫體驗。
英文原文
Loewe is famous for its luxurious candles with hyper-realistic botanical scents—like Tomato Leaves and rich, earthy Mushroom—and in support of the launch of its pistachio-scented candle, the brand opened the doors to the Loewe Ice Cream Bar. Located in Islington, north London, the activation is taking over the artisanal ice cream bar The Dreamery for a limited time to share an edible experience of warm, nutty pistachio in the form of a cooling treat. Loewe Perfume's bespoke pistachio ice cream will be served exclusively for the duration of the partnership, in green cups that mimic the color of the ice cream and the color of the candle's sculpted vessel.
Consumers aren't just looking for an aroma or a flavor, they're embracing ecosystems and connected experiences across desserts and at-home rituals that reinforce mood and aesthetic.
- 來源
- Trend Hunter
- 發布
- 2026-07-30
- 品類
- Branding
- 出處
- wallpaper, perfumesloewe