Z 世代主導泳裝宣傳活動
Pacsun 起用 Z 世代網紅推出 2026 春夏泳裝系列
Pacsun 推出 2026 春夏泳裝系列，此系列透過一個共同創作過程研發而成，期間十位知名 Z 世代網紅，於巴哈馬 Harbour Island 一次沉浸式旅程中直接參與合作。
這批 Z 世代內容創作者，參與了與 Pacsun 合作進行的實地試身環節及造型工作坊，讓即時回饋能直接融入泳裝的設計版型，以及整個系列的整體美學呈現之中。最終呈現的系列，涵蓋多款百搭單品，包括可自由混搭的比基尼、現代連身泳衣造型，以及可從沙灘無縫過渡至海濱木板路的配套罩衫。
參與這場由年輕世代主導的設計環節的 Z 世代網紅，包括 Avani Gregg、Madi Monroe、Maru Lee、Riley Saurage、Lean Ortiz、Lexi Learman、Ana Learman、Beca Oliviera、Nicolette Durazzo 及 Pressley Hosbach。
英文原文
Pacsun has introduced its Spring/Summer 2026 swimwear collection, which was developed through a co-creation process involving direct collaboration with ten prominent Gen Z influencers during an immersive trip to Harbour Island, Bahamas.
The Gen Z content creators participated in hands-on fit sessions and styling workshops with Pacsun, which allowed for real-time feedback to be directly implemented into the swimwear design fit and the overall aesthetic of the new line. The resulting collection features a range of versatile pieces, including mix-and-match bikinis, modern one-piece silhouettes, and coordinated cover-ups intended to transition seamlessly from beach to boardwalk.
The Gen Z influencers who participated in this youth-led design session included Avani Gregg, Madi Monroe, Maru Lee, Riley Saurage, Lean Ortiz, Lexi Learman, Ana Learman, Beca Oliviera, Nicolette Durazzo, and Pressley Hosbach.
- 來源
- Trend Hunter
- 發布
- 2026-03-04
- 品類
- Underwear
- 出處
- pacsun, prnewswire