限量歌手加持球衣
Becky G x Grassroots Football 推出限量版球衣
Becky G x Grassroots Football 呈現一款透過聯想「Your Club Your Canvas」計劃打造的限量版足球球衣，慶祝體育運動、創意及本地社區身份之間的連結。
此球衣由創意總監 Sophia Yeshi、Ballard FC、Salmon Bay FC，以及這兩支西雅圖球會的支持者攜手合作研發，飾有一個象徵男子隊與女子隊之間共同連結、同時肯定兩者獨特身份的全息隊徽。此外，此設計取材自本地故事、傳統及球迷文化，將這件球衣定位為兼具性能表現及歸屬感文化表達的服飾。
此計劃運用聯想的人工智能裝置及創意工具，作為公司「Work For Humankind」平台的一部分打造而成，同時肯定支持者作為非官方「第 12 人」的角色。球衣銷售所得收益，將重新投放於 Ballard FC 及 Salmon Bay FC，支持球會發展及社區計劃。
英文原文
Becky G x Grassroots Football highlights a limited-edition football jersey created through Lenovo's 'Your Club Your Canvas' initiative, celebrating the relationship between sport, creativity, and local community identity.
Developed in collaboration with Creative Director Sophia Yeshi, Ballard FC, Salmon Bay FC, and supporters of the Seattle-based clubs, the kit features a holographic crest symbolizing the shared connection between the men's and women's teams while acknowledging their distinct identities. Furthermore, the design draws inspiration from local stories, traditions, and fan culture, positioning the jersey as both a performance garment and a cultural expression of belonging.
Created using Lenovo's AI-enabled devices and creative tools as part of the company's 'Work For Humankind' platform, the initiative also recognizes the role of supporters as the unofficial "12th Player." Proceeds from jersey sales will be reinvested into Ballard FC and Salmon Bay FC to support club development and community programs.
- 來源
- Trend Hunter
- 發布
- 2026-07-01
- 品類
- Celebproducts
- 出處
- businesswire