黏膩質感護膚廣告
e.l.f. Cosmetics 超級碗廣告由Jennifer Coolidge主演,主打「Baby Dolphin Skin」
為其首個超級碗廣告,Z 世代美妝品牌 e.l.f. Cosmetics,邀得 Jennifer Coolidge 及編劇 Mike White(兩人均因熱門劇集《The White Lotus》而聞名)演出,打造出一則名為《Baby Dolphin Skin》的超級碗廣告。這則廣告,主打品牌的 Power Grip Primer,這是一款純淨、純素且不進行動物測試的產品,被形容為「e.l.f. 超能力最黏著顯效的例子」。
這款於 TikTok 上爆紅的產品,在廣告中由 Coolidge 首次親身體驗,展現出她的肌膚,如何因此而變得更加水潤、有光澤、如「海豚肌」般透亮。
限時期間,粉絲可於這個美妝品牌選購限量版 Dolphin Face Bundle 套裝,內含 Power Grip Primer、Halo Glow Liquid Filter 及 O FACE Satin Lipstick 等粉絲最愛產品。
英文原文
For its first-ever Big Game commercial, Gen Z makeup brand e.l.f. Cosmetics enlisted Jennifer Coolidge and writer Mike White (both known for the hit series White Lotus) for a Super Bowl ad spot called Baby Dolphin Skin. The spot features the brand's Power Grip Primer, a clean, vegan and cruelty-free product that's described as "the stickiest example of e.l.f.’s superpowers."
This viral TikTok product is experienced for the first time by Coolidge in the commercial and how her skin becomes more dewy, glowy and "dolphin-like" as a result.
For a limited time, fans can shop the limited-edition Dolphin Face Bundle from the cosmetic brand, which includes fan-favorite products like the Power Grip Primer, Halo Glow Liquid Filter and O FACE Satin Lipstick.
- 來源
- Trend Hunter
- 發布
- 2023-02-09
- 品類
- Viral
- 出處
- businesswire, elfcosmetics