首個伏特加廣告牌宣傳活動
ALB Vodka 於紐約市推出首個廣告牌
烈酒品牌 ALB Vodka 為其紐約市戶外廣告活動增添首個廣告牌，擴大其宣傳版圖。這個位於林肯隧道上方的廣告位置，與現有的的士頂燈廣告及地鐵廣告相輔相成，同時亦有兩輛每日穿梭市內的貼膜 Cybertruck。
ALB Vodka 的紐約市戶外廣告策略，旨在強化品牌形象及與這座城市的連繫。這個廣告牌標誌著品牌持續擴張的第一步，隨著品牌深化其在這個「奧爾巴尼以外的家」的存在，並鎖定經由城中其中一條最繁忙車道進出曼哈頓的通勤人士。
ALB Vodka 亦於捷藍航空（JetBlue）航班上供應，並正持續拓展至加勒比海地區。
英文原文
The spirits brand ALB Vodka has expanded its New York City out-of-home advertising campaign with its first billboard. Located above the Lincoln Tunnel, this marketing center complements existing taxi toppers and subway ads, as well as a pair of wrapped Cybertrucks that cruise the city daily.
ALB Vodka's New York City out-of-home advertising strategy seeks to reinforce the brand's identity and connection to the city. The billboard marks the first step in an ongoing expansion as the brand deepens its presence in its "home away from Albany" and targets commuters entering and leaving Manhattan through one of the city's busiest vehicular thoroughfares.
ALB Vodka's spirit is also served on etBlue flights and expanding throughout the Caribbean.
- 來源
- Trend Hunter
- 發布
- 2026-04-05
- 品類
- Billboards
- 出處
- bevnet