AI 驅動美容智能平台
擁有逾二十年技術經驗、專攻產業客製化的 AI 分析公司 NEWEN AI,於 Cosmoprof North America Las Vegas 2026 貿易展發表 AI 驅動美容智能平台 VUSSENS。該公司表示計劃於今年稍後於北美市場正式推出此平台。
VUSSENS 的核心，是其專有的 Beauty AI Ontology 美妝人工智能本體論——一套智能知識框架，整合並分析來自社交媒體及電商平台的跨渠道數據。NEWEN AI 聲稱，其技術已超越簡單的關鍵字分析，能夠梳理美妝潮流、銷售表現、成分、功效及消費者膚質困擾之間的複雜關係。這個人工智能驅動的美妝情報平台，配備一個整合影片、行為、語音及文字的多模態人工智能引擎，貼合北美地區以短影片為主導的行銷環境，並由四大核心解決方案組成——行銷、趨勢、產品及品類——提供實時追蹤產品鋪貨狀態、互動數據、購買訊號、成分反應、人工智能驅動的 SWOT 分析，以及按膚質、年齡及性別劃分的精準目標受眾分析。
英文原文
At the core of VUSSENS is its proprietary Beauty AI Ontology, an intelligent knowledge framework that integrates and analyzes cross-channel data from social media and e-commerce platforms. NEWEN AI claims that its technology gos beyond simple keyword analytics to structure complex relationships among beauty trends, sales performance, ingredients, efficacy, and consumer skin concerns. The AI-powered beauty intelligence platform features a Multimodal AI Engine that integrates video, behavior, voice, and text to align with the short-form video-driven marketing environment of North America, and consists of four core solutions — Marketing, Trend, Product, and Category — which provide real-time tracking of seeding status, engagement, purchase signals, ingredient reactions, AI-driven SWOT analysis, and precise target audience analytics by skin type, age, and gender.
- 來源
- Trend Hunter
- 發布
- 2026-07-02
- 品類
- Customization
- 出處
- personalcareinsights