插畫風格420主題廣告活動
Vizie 為 Grassroots 的 420 活動推出最新作品
隨著 4 月 20 日日益臨近，各大麻品牌紛紛公布其 420 活動。對大麻愛好者及品牌而言，420 均具有重大的文化意義。對大麻品牌而言，420 代表著一個獨特的機會，讓品牌能夠與受眾建立連繫、歌頌這種植物在合法化或去罪化方面所取得的進展，並透過特別活動、推廣及營銷計劃，推廣自己的產品。從某種意義而言，這是一個慶祝並擁抱大麻文化的日子。
為慶祝這個節日，Grassroots 與知名塗鴉藝術家兼插畫家 Vizie 合作，推出一項俏皮而精細的 420 活動。以大麻作為創作媒介，Vizie 創作出一系列藝術作品，展現 Garlic Cookies 等知名大麻品種名稱的起源，並為日常場景，注入一抹 420 風味的巧思。他的作品，將於整個 4 月期間，展示於多款周邊產品之上，包括手提袋及 T 恤，於供應 Grassroots 產品的 Curaleaf 專賣店有售。
英文原文
As April 20th approaches, cannabis brands are unveiling their 420 campaigns. 420 holds significant cultural importance for cannabis enthusiasts and brands alike. For cannabis brands, 420 represents a unique opportunity to connect with their audience, celebrate the plant's legalization or decriminalization progress, and promote their products through special events, promotions, and marketing campaigns. In a sense, it is a day to celebrate and embrace cannabis culture.
For the holiday, Grassroots has partnered with recognized graffiti artist and illustrator Vizie on a playful and intricate 420 campaign. Using cannabis as his medium, Vizie creates a series of artwork showcasing the origins of well-known cannabis strain names like Garlic Cookies and infusing everyday locations with a 420 twist. His art will be showcased on various merchandise, including totes and t-shirts, throughout April at Curaleaf dispensaries where Grassroots products are available.
- 來源
- Trend Hunter
- 發布
- 2024-04-14
- 品類
- Graffiti
- 出處
- grassrootscannabis, curaleaf